Albert Gajšak

Co-founder & CEO, CircuitMess · Zagreb, Croatia

I make electronics kits that you build with your own hands — solder the board, close the case, then write the code that runs on it. Since 2017 more than 300,000 of them have shipped to builders around the world.

Albert Gajšak holding up a MAKERphone with both hands, smiling, under the CircuitMess logo on the office wall.
At the CircuitMess office
300,000+ devices shipped worldwide Co-founded CircuitMess at 18 $1.2M+ raised on Kickstarter Deloitte Technology Fast 50 CE · 2021 & 2022 TEDx Zagreb speaker Officially licensed NASA & Warner Bros. kits Maker of Merit · Maker Faire Rome Toy Fair New York award winner

01 About

A kid from Karlovac who never stopped taking things apart.

I grew up in Karlovac, Croatia. My father is a mechanical engineer and he kept pushing me to build things and take them apart, so the first thing I ever made was a small car with an electromotor and a switch, out of Meccano blocks. School bored me. Most days I went straight from it to the free workshops at the Zajednica tehničke kulture in town, where the tools and the materials cost nothing and there were other kids building things too.

By the time I was at Gimnazija Karlovac I was building rescue robots with my friend Filip Jakšić under the name CRObotix — him on software, me on hardware. We spent our weekends at RoboCupJunior competitions and in 2016 took bronze in the Rescue Line Secondary category at the Austrian Open in Innsbruck. What I really wanted to make, though, was a games console you had to build yourself. I designed one around an 8-bit microcontroller, called it MAKERbuino, and took the prototype to Maker Faire Rome as Croatia's representative, where it won a Maker of Merit ribbon. The Kickstarter that followed raised $100,745 from 1,574 backers.

CircuitMess was registered in April 2017. I was 18 and still finishing secondary school, working out of my own kitchen after class — a guerilla startup, more or less — with Tomislav Car coming in as investor and co-founder. I never enrolled at university; I couldn't see doing two big things well at once. Nine years on we are a team of around thirty in Zagreb, designing our own boards, writing our own firmware and manufacturing our own hardware. We have made officially licensed kits with Warner Bros. and NASA, and a buildable Rimac Nevera with Rimac Automobili. The part I liked at fourteen hasn't changed: getting a real, working device into someone's hands and letting them work out why it works.

With CircuitMess, I am trying to make STEM education radically different.
Trending Topics, 2021
A hand pressing the green button on a plywood test-and-flash jig, while a colleague opposite hand-assembles Nibble consoles.
The Nibble test-and-flash jig, hand-built out of plywood.
Albert Gajšak holding up two assembled CircuitMess kits, one in each hand.
Two finished kits — a handheld console and a DJ mixer.
Albert Gajšak in a lab coat on the production floor, holding a printout of a circuit board layout.
On the line with a board layout, mid-production.

02 The company

Electronics you build yourself, then program.

CircuitMess designs and manufactures build-it-yourself STEM kits — game consoles, smartwatches, robot cars, synthesisers, encrypted radios. Nothing arrives finished. You assemble the device, and then you code it. One product line is for kids from age 7, the other for teens and adults.

Albert Gajšak in the CircuitMess workshop, standing between a pick-and-place machine and a laser cutter, with the CircuitMess logo on the wall.
The Zagreb workshop. Laser cutter behind.
300,000+Devices shipped worldwide
~30People on the team
2017Founded in Croatia
4.3Trustpilot, 1,036 reviews
A CircuitMess employee holding out a freshly populated panel of circuit boards, with the pick-and-place machine behind them.
A populated panel of boards, straight off the pick-and-place.
Two colleagues laughing as they fit together a clear acrylic rover frame, a Mars rover poster on the wall behind.
Two of the team fitting an acrylic rover frame together.

More at circuitmess.com — and the firmware for most of these devices is on GitHub.

03 The kits

Things we made.

Every one of these ships as parts and a manual. Ages and build times are what we print on the box.

Overhead view of two hands screwing the back plate onto a red Bit 2.0 console on a blue cutting mat, with the battery and rear board visible.
Two hands screwing the back plate onto a Bit 2.0.
Two hands fitting a clear acrylic top plate onto a part-built Jay-D DJ mixer, its circuit board and pads exposed.
Fitting the acrylic top to a part-built Jay-D mixer.

Swipe sideways for the rest

MAKERphone 2.0, a buildable mobile phone with a transparent case, keypad and colour screen.

MAKERphone 2.0

A mobile phone you build and program yourself. The newest one — on Kickstarter from 10 September 2026.

Latest · Buildable phone

NASA Artemis Watch 2.0, a clear-cased programmable smartwatch on a black NASA-branded strap.

NASA Artemis Watch 2.0

A programmable NASA-themed smartwatch with activity tracking, compass and Bluetooth.

Ages 9+ · NASA licensed

A detailed buildable model of NASA's Perseverance Mars rover, with six wheels, robotic arm and camera mast.

NASA Perseverance Rover

An officially licensed, drivable Mars rover with a robotic arm. Roughly twenty hours of building.

Ages 11+ · NASA licensed

A buildable scale model of the Rimac Nevera electric hypercar in black and green, next to its circuit board.

Rimac Nevera

A working scale replica of the Nevera, made with Rimac Automobili. Assemble the chassis, motors and steering, then code it.

With Rimac Automobili

A pair of Chatter 2.0 encrypted communicators with keypads and small screens.

Chatter 2.0

Two encrypted LoRa communicators with about 2 km of range. No Wi-Fi, no SIM, no network.

Ages 9+ · Ships as a pair

Wheelson 2.0, a buildable self-driving robot car with a translucent blue body.

Wheelson 2.0

A self-driving, AI-powered robot car with computer vision. Drives itself once you teach it how.

Ages 9+ · Self-driving

ByteBoi 2.0, a buildable handheld retro games console with a red board and clear case.

ByteBoi 2.0

A retro handheld console. Play what comes loaded, then write your own games — and use it to drive Wheelson.

Ages 9+ · ~90 min build

Jay-D 2.0, a buildable DJ mixer with jog wheels, knobs and a crossfader.

Jay-D 2.0

A DJ mixer with two playback slots, jog wheels and a crossfader, for learning digital sound.

Ages 9+ · Digital sound

Synthia 2.0, a buildable synthesiser and drum machine with a purple circuit board and knobs.

Synthia 2.0

A sampler, drum machine, sequencer and synth in one. Sample with the onboard mic, then filter it.

Ages 11+ · Sampler & synth

Clockstar 2.0, a buildable smartwatch with a clear case showing the circuit board inside.

Clockstar 2.0

Build a smartwatch, pair it with your phone, then program the watch faces and step tracking.

Ages 9+ · Bluetooth

Bit 2.0, a red buildable 8-bit retro game console with white buttons and a small colour screen.

Bit 2.0

The gateway kit — an 8-bit retro console you can build in about an hour and code in Python.

Ages 7+ · ~1 hour build

Codee 2.0, a buildable virtual pet device with an orange frame and a screen showing a cartoon character.

Codee 2.0

Build, code and look after a virtual pet. Thirty minutes to assemble, then six games on board.

Ages 7+ · ~30 min build

Beep Boop Mochi, a small pink doughnut-shaped robot toy with a smiling digital face.

Beep Boop

Pocket robot companions — Mochi, Kirin, Miao Miao and Tochi. The smallest, cutest thing we make.

Collectible robots

A fanned-out set of Wacky Robots trading card packs in colourful foil packaging.

Wacky Robots

A trading card game — 14 cards a pack, each with a video-game token that unlocks something new on Bit.

Trading cards · Ages 7+

Ages and build times are what we print on the box. For current pricing and the full catalogue, circuitmess.com is the source of truth.

04 Journey

From a school robotics team to a factory floor.

2013 — 2016

CRObotix

Rescue robots built with Filip Jakšić at Gimnazija Karlovac, and years of RoboCupJunior competitions. Bronze in Rescue Line Secondary at the 2016 Austrian Open in Innsbruck. In between: game consoles, a smartwatch, a lot of AVR microcontrollers, C++ and 3D-printed parts.

A younger Albert Gajšak leaning over a workbench covered in red circuit boards and prototypes. Teenage Albert Gajšak at a cluttered workshop desk with a row of five finished handheld consoles in different colours.

2016

MAKERbuino goes to Rome

I took the MAKERbuino prototype to Maker Faire Rome as Croatia's representative. It came back with a Maker of Merit ribbon and enough attention to justify a Kickstarter.

Albert Gajšak in a MAKERbuino T-shirt standing in his bedroom workshop, lit by LED strips.

2017

CircuitMess is founded

The MAKERbuino Kickstarter raised $100,745 from 1,574 backers. CircuitMess was registered that April — I was 18 and still a secondary-school pupil, and Tomislav Car joined as investor and co-founder. Later that year MAKERbuino won Idea Knockout, run by Bug magazine with Hrvatski Telekom — the prize was a stand at CES 2018 in Las Vegas.

Albert Gajšak at a MAKERbuino trade show booth with three visitors, all holding up consoles. Albert Gajšak in a Vienna Maker Faire T-shirt and goggles, showing a MAKERbuino to a visitor in a suit.

2018

MAKERphone, and a TEDx stage

MAKERphone — a mobile phone you assemble yourself — raised $324,453 from 2,154 backers. That September I gave a TEDxZagreb talk, “Mangup iz garaže koji je osvojio svijet retro DIY igračkom.”

Albert Gajšak speaking on the TEDxZagreb stage in front of a large illuminated TEDxZagreb sign.

2019 — 2020

Subscription boxes

A Pokreni nešto svoje grant backed the MAKERphone SNAP project in 2019. Then came the CircuitMess STEM Box — a new buildable device every three months — which raised over $400,000 on Kickstarter and produced Spencer, Jay-D, Wheelson, ByteBoi, Chatter and Clockstar.

Wide interior of the CircuitMess office: workbenches, shelved parts, a 3D printer and the CircuitMess wordmark on the far wall. A CircuitMess employee in a blue beanie laughing over a tray of components, a whiteboard of Croatian production notes behind her.

2021

Warner Bros. and the Batmobile

We licensed the Batmobile from Warner Bros. Consumer Products and turned it into a buildable, drivable kit: $388,783 from 2,427 backers, about 2,600% of the goal. CircuitMess placed 24th in Deloitte's Technology Fast 50 Central Europe, and I spent a Sunday on HRT's Nedjeljom u 2.

Albert Gajšak working at a laptop in front of a large CircuitMess Batmobile banner, with the model car on the desk. Albert Gajšak holding a Deloitte award certificate at an evening ceremony with two other people.

2022

Wacky Robots, and 790% growth

We launched the Wacky Robots line and finished 40th in the Deloitte Technology Fast 50 Central Europe with 790% growth. Talks that year: Infobip Shift in Zadar, LEAP Summit Zagreb, and CARNET's CUC conference.

Two CircuitMess staff in the stockroom lifting flat-packed Bit cartons out of a tub, shelves of boxed product behind them. Albert Gajšak holding a glass Deloitte trophy in one hand and a glowing green CircuitMess kit in the other.

2023

New York, and Mars

At Toy Fair New York our stand won the Powerfully Playful Award in the Toy Association's first Reimagination Awards — “extremely proud to have received an award at such a renowned event, at which big brands from the toy world like LEGO and Pokemon participate.” With Geek Club we shipped an officially licensed NASA Perseverance rover kit, whose campaign raised $580,710 from 2,871 backers. The European Commission profiled me in its Decade of Great Stories series for Croatia's tenth year in the EU.

A wrist wearing the NASA Artemis Watch reaches in to adjust the assembled Perseverance rover kit, a model of the Ingenuity helicopter in the foreground. Artemis I lifting off at night against a black sky, the rocket plume lighting the launch tower.

Artemis I launch photograph: NASA/Joel Kowsky — public domain.

2024 — 2026

Second generation, and a new phone

We rebuilt the whole catalogue as 2.0 — better boards, better firmware — added the NASA Artemis Watch and the Beep Boop robots, and made a buildable Rimac Nevera with Rimac Automobili. Most of the toys are now manufactured in China while DIY kit production stays in Croatia. And the thing I keep coming back to: MAKERphone 2.0.

Albert Gajšak holding up two MAKERphone units, one in a black case and one in a clear case. Albert Gajšak holding up a buildable smartwatch by its strap, CircuitMess logo behind him. The CircuitMess Rimac Nevera kit: a black and green scale model of the car with one headlight lit, beside its exposed-board Time Attack controller. MAKERphone 2.0 key art: the phone upright with six labelled expansion modules floating around it over a neon grid horizon. Albert Gajšak seated at a desk with tools and parts, holding two MAKERphone units.

05 Recognition

Awards and listings.

2016

Maker of Merit

Maker Faire Rome — as Croatia's representative, for MAKERbuino

2016

Bronze, Rescue Line Secondary

RoboCupJunior Austrian Open, Innsbruck — team CRObotix

2016

Oskar znanja & Harvard Prize Book

Awarded while at Gimnazija Karlovac

2017

Idea Knockout winner

Bug magazine with Hrvatski Telekom — prize: a stand at CES 2018

2019

Pokreni nešto svoje

Grant and business support for the MAKERphone SNAP project

2021

Technology Fast 50 Central Europe — 24th

Deloitte — 203% growth

2021

European Young Innovators finalist

World Summit Awards

2022

Technology Fast 50 Central Europe — 40th

Deloitte — 790% growth

2023

Powerfully Playful Award

Toy Fair New York, The Toy Association Reimagination Awards

2023

Recognised at the Warner Bros. consumer products summit

For the CircuitMess Batmobile

2023

Decade of Great Stories

European Commission Representation in Croatia

Ongoing

In Croatian school textbooks

Featured as an innovator role model alongside Mate Rimac and Ivan Mrvoš

06 Speaking & press

I talk about hardware, manufacturing from a small country, and why STEM education keeps missing the point.

  • 2018 TEDxZagreb “Mangup iz garaže koji je osvojio svijet retro DIY igračkom”
  • 2022 CUC — CARNET Users Conference Invited speaker
  • 2022 LEAP Summit, Zagreb Speaker
  • 2022 · 2023 Infobip Shift, Zadar Speaker, both editions
  • 2023 Zagreb Connect Panel — “Kako postati globalni igrač”
  • 2021 Nedjeljom u 2, HRT Guest of Aleksandar Stanković
  • Also Blend Zagreb, WOLF Conference Speaker

Written up in Forbes, Forbes Hrvatska, Netokracija, Lider, tportal, Index and Red Bull Croatia. For interviews or a talk, email me.

Albert Gajšak on stage with a microphone in a MAKERphone T-shirt, in front of a slide reading “we teach children about … broken!”
On stage, mid-talk.
Close portrait of Albert Gajšak in glasses, filmed in the CircuitMess office for a European Commission feature.
Filmed for the European Commission's Decade of Great Stories, 2023. © European Union, 2023 — European Commission Representation in Croatia. Source. Licensed CC BY 4.0; cropped.